Objectives:

• Broaden and structure sustainable development initiative at Sogessur through the mobilisation of dedicated resources and personnel

Highlights in 2008:

• Creation of an Innovation and Sustainable Development Committee within Sogessur
• Modification of an existing insurance product to suit the needs of blended families
• SRI (Socially responsible investment) in a shareholder activism fund
• Using catering services of a Centre d’Aide au Travail (a French agency that assists the disabled in integrating the professional world)

Sogécap and Sogessur - making their own way in terms of CSR

Customers

• the accommodation within its product offer of possible changes in family structures: the adaptation of the marketing strategy and prices of its non-occupational accident cover to suit blended families;
• preventative measures: keeping Sogessur policyholders informed through its "C’est essentiel" half-yearly newsletter with various features on a range of topics such as cost-efficient driving, natural disasters or domestic accidents, etc.
• after the storm in the south of France of January 24, 2009, Sogessur, took exceptional measures to assist claimants (telephone call centre, extended deadlines for damages claims, cover of certain expenses, etc.).

Environment:

• Information campaigns and measures to reduce the consumption of paper, water and energy. In 2008, Sogécap printed 16% of its sales and marketing documents on PEFC-certified paper
• Electronic content management (ECM): in 2008 Sogécap implemented the electronic management of post received. By the end of the year, 24% of letters received were recorded in electronic format - the aim being to have converted at least 60% by the end of 2009. Sogessur, for its part, has begun the digitisation of its customer files
• Green IT server virtualisation and increased use of video-conferencing.

Community:

• Sogessur uses the services of a Centre d’Aide au Travail – a French agency that assists the disabled in integrating the professional world - to prepare the buffets for the events it organises, for 2.500 EUR budget in 2008.

Governance:

• Sogessur is one of the first French insurance companies and the first Group entity to invest its cashflow in an equity investment fund³ whose policy and strategy is to develop and improve corporate governance practices. This investment is a concrete example of the company's commitment to CSR, soon to be strengthened even further with its adhesion to the Insurers' Sustainable Development Charter which requires that insurance companies practise a responsible investment policy⁴.